Sofeby Smart Sell M is a demo Shopify pet store designed by Sofeby to showcase a modern, conversion-optimized one-stop shop for all pet needs — from nutritious food and fun toys to grooming essentials and accessories.
This project demonstrates how pet brands can create a delightful and trustworthy shopping experience with Shopify.
Key Design Choices:
- Store Type: Multi-Product Pet Store
- Focus: Modern design, clean navigation, and emotional product storytelling
- Design Palette: Blue (#083E7E), White, Soft Gray — calm, friendly aesthetics
- Header: Logo, clean menu, Free Shipping bar
- Hero Banner: “Everything Your Pet Deserves, All in One Place” with bright SHOP NOW CTA
- Typography: Rounded Sans-serif for friendliness and readability
- Footer: Policies, newsletter signup, and payment badges
🎯 Project Goals
- Demonstrate Sofeby’s ability to build complete Shopify pet stores
- Create a user-friendly store with product categories: Dogs, Cats, Birds, Fish, Rabbits
- Highlight “Free Shipping Over $100” and trust-driven shopping flow
- Simulate a professional eCommerce structure — Home, Products, About, Contact pages
⚙️ Shopify Features Implemented
- Dynamic Product Catalog with category & price filters
- Responsive Collection Grid Layout (Dogs, Cats, Birds, Fish, Rabbits)
- Product Page with variants, quantity selector, and “Add to Cart”
- Customer Reviews with real testimonials
- Newsletter Signup with discount CTA
- Contact Form + Google Map for credibility
- Store Policy Pages: Privacy, Shipping, Return
🛍️ Conversion Strategy
| Conversion Element | Purpose |
|---|---|
| “SHOP NOW” CTA | Encourages instant action from first scroll |
| Category Sections | Help shoppers find relevant products fast |
| Trust Badges + Policies | Reinforce legitimacy and buyer confidence |
| Newsletter Signup | Capture leads for remarketing and retention |
📈 Demo Store Performance (Simulated Metrics)
| Metric | Result |
|---|---|
| Page Speed (Shopify Analyzer) | 96 / 100 |
| Mobile Optimization | 100% Responsive |
| Conversion Rate Potential | +35% vs generic layout |
| Time on Page | 3.1 minutes avg. |
| Bounce Rate | Below 42% |
📸 Visual Highlights
- Home Page: Hero banner with CTA, category grid, feature icons
- Products Page: Smart filters, pricing, Quick Add-to-Cart
- Contact Page: Map integration and contact form
- Footer: Trust badges and policy links
🧩 What This Case Study Proves
- Sofeby builds high-conversion Shopify stores for pet and lifestyle brands
- Combines trust-based design with effective eCommerce strategy
- Implements real-world store structures ready for scaling
- Balances branding, usability, and storytelling for better engagement
🚀 Ready to Build Your Shopify Pet Store?
Whether you sell food, toys, or grooming supplies — Sofeby helps you design, launch, and scale your Shopify pet brand with confidence.
📩 Contact Sofeby
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